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Virtual events carry a new level of sustainability, mainly environmental, that our F2F brands have not been able to benefit from. With exhibitors not travelling to an event there is a lower carbon footprint from not flying or driving, not shipping booth materials or energy being used inside their booths. Outside of this as well the impact of some one-time use items at the event would be spared such as handouts, booth building materials, crate dumping, signage or promotional items. On the other hand, delegates would not be wearing one-time use plastic badges, consuming a printed show guide or travelling as well, whether flying or driving. Overall these elements will reduce our impact from an environmental perspective mainly with reduction in waste and overall carbon footprint